Scor model and the balanced scorecard, a powerful combination for business management assets

Authors

  • Alina Díaz Curbelo Universidad Central Marta Abreu de Las Villas. Facultad de Ingeniería Industrial y Turismo. Villa Clara, Cuba.
  • Fernando Marrero Delgado Universidad Central Marta Abreu de Las Villas. Facultad de Ingeniería Industrial y Turismo. Villa Clara, Cuba.

Keywords:

Strategic objectives; SCOR Model; Balanced scorecard; Process

Abstract

The success of any organization depends increasingly on business processes that are aligned with its strategic direction and enable proactive change management. In this sense it has a logistics management role in an efficient, timely, and relevant throughout its value chain. Most organizations are lack of practical tools that allow them the identification and management of logistics processes in relation to their impact on customer expectations and strategic objectives of the organization. In line with this, in this paper we propose a procedure based on the Supply Chain Operations Reference model (SCOR) for linking business objectives with the operations of the logistics process and develop a systematic approach to identify, monitor and improve, their performance from the perspective of the firm as a link in the supply chain. Their integration with the Balanced Scorecard tool is a powerful intangible combination that enables comprehensive management and continual improvement by integrating the three levels of management and facilitating the decision making process efficiently and proactively.

Author Biographies

Alina Díaz Curbelo, Universidad Central Marta Abreu de Las Villas. Facultad de Ingeniería Industrial y Turismo. Villa Clara, Cuba.

Ingeniera Industrial (2006). Máster en Ingeniería Industrial mención Logística (2009). Cursa el Doctorado Curricular de Ingeniería Industrial en la temática del artículo. Profesora Asistente del Departamento de Ingeniería Industrial. Miembro de Asociación Latinoamericana de Investigación de Operaciones y Asociación Nacional de Economistas y Contadores. Coordinadora del 3er año de la carrera de Ingeniería Industrial-UCLV.

Fernando Marrero Delgado, Universidad Central Marta Abreu de Las Villas. Facultad de Ingeniería Industrial y Turismo. Villa Clara, Cuba.

Ingeniero Industrial (1991). Máster en Informática Aplicada a la Ingeniería y Arquitectura(1997). Doctor en Ciencias Técnicas (2001). Profesor Titular. Miembro de Internacional Society of Multi Criteria Decision Making (MCDM), de la EURO Working Group Multicriteria Decision Aiding, de la Red Iberoamericana de Evaluación y Decisión Multicriterio (RED-M). Decano de la Facultad de Ingeniería Industrial y Turismo- UCLV.

Published

2013-12-20

How to Cite

Díaz Curbelo, A., & Marrero Delgado, F. (2013). Scor model and the balanced scorecard, a powerful combination for business management assets. Scientific Journal Visión De Futuro, 18(1). Retrieved from https://revistacientifica.fce.unam.edu.ar/index.php/visiondefuturo/article/view/659

Issue

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Original Articles

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